Implicit Association Test (IAT)


Project Implicit is a non-profit organization and international collaboration between researchers who are interested in implicit social cognition – thoughts and feelings outside of conscious awareness and control. The goal of the organization, hosted by Harvard University, is to educate the public about hidden biases and to provide a “virtual laboratory” for collecting data on the Internet.


Did you realize some of your implicit biases on many different traits like race, ability, and size?


Complete a few of the tests with a friend and discuss your results together.

300 300 Wellbeing WR
  • Interesting test! I hope more tests are available to test your implicit association for other kinds of stereotype (e.g. stereotypes about people of different age group, people from different regions etc.)

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